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CARIB pumps $750,000 into Great Race

greatrace 

Surrounded by the CARIB girls, T&T Power Boats Association (TTPBA) President – Peter Peake (left) receives a cheque from CARIB Brand Manager – Keston Quow which represents the company’s sponsorship of this year’s edition of the CARIB Great Race during the launch of the event at the Champs Fleurs Brewery on Tuesday 25th June, 2013. Standing with them in front last year’s champion boat Fire One is TTPBA Treasurer – Michael Clarke.
PHOTO: NICOLE DRAYTON

 

Carib pumps $750,000 into Great Race … Costa goes for third straight title

CARIB Brewery Ltd has invested a sum in the range of $750,000 towards the staging of the 45th annual CARIB Great Race, which will take off from the Hyatt Regency Harbour in Port of Spain, on the morning of August 24. This was revealed during a press conference at the company’s compound in Champs Fleurs on Tuesday 25th Jube, 2013. Between 20 to 25 local boats are expected to enter the 115-mile race, which will follow the same course as last year before finishing in Scarborough, Tobago. All eyes will be on Guy Costa, aiming for his third consecutive title aboard the 41’ catamaran Fire One. Among his competition will be the 17-time champion Mr Solo, as well as Peter Peake’s 46’ Monster, which is yet to complete the race after two attempts.

Peake, the president of the T&T Powerboat Association, thanked CARIB for its commitment to staging a world-class event. “This all costs a lot of money so we really appreciate CARIB coming and helping us out with the expenses,” he said. “In all the other sports in this country, they’re always struggling to get to the highest level in the world but I can assure you that the racing boats that race in T&T are at the highest level in their various classes.” Meanwhile, CARIB brand manager Keston Quow outlined plans to expand the event’s marketing campaign to include the first-ever CARIB Great Race Party Cruise, an inclusive breakfast party aboard the Coral Vision stationed off Scotland Bay where patrons will be treated to a performance by CARIB-sponsored artist Iwer George.

“CARIB Beer has always been about its consumers, so this year we will be giving them the opportunity to have the best view of the Great Race,” he said.

“They will experience the thrill and adrenaline of being on the open seas, within plain sight of speed boats driving at full speed.” He said the post-race Cool Down Beach Party in Scarborough promised to outmatch its predecessors. “It’s quite obvious that the fun never stops with this brand. It’s real enjoyment, real energy and real vibrancy. These events will be like no other, so I definitely know that when I stand at a forum like this next year, I will say 2013 was simply the best CARIB Great Race ever.”

 

Trinidad Guardian
June 26, 2013